Comedy Central is joining forces with SiriusXM Satellite Radio for Comedy Central Radio, a 24-hour channel devoted to all things funny.
Comedy Central Radio is going to be exactly what it sounds like -- the audio arm of Comedy Central, which has gradually moved further and further away from stand-up comedy and more towards scripted original programming. The channel will play stand-up routines from a variety of comics, as well as full-length specials, exclusive content and even episodes of now-defunct shows like Premium Blend and Comedy Central Presents. Comedians will also occasionally act as guest DJs, which is maybe the most exciting part of the endeavor. I would love to hear some of my favorite comics play their favorite routines from other comics.
SiriusXM is already pretty loaded up with comedy, with at least four channels -- Raw Dog, Laugh USA, Blue Collar Radio and Jamie Foxx's Foxxhole -- mostly devoted to stand-up. While I'm not sure the satellite provider can really support another all-comedy channel, at least this one has the brand recognition and promotional muscle of Comedy Central behind it.
Comedy Central Radio is expected to launch some time this spring.
(via LaughSpin)
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